Senior Copywriter

Aquent is proud to partner with a leading financial services organization dedicated to empowering individuals to navigate their financial journeys with confidence and clarity. In this pivotal creative role, you will have the unique opportunity to transform intricate financial concepts into clear, human, and deeply compelling narratives, directly shaping how people interact with their financial futures and leaving a lasting mark on a vital industry.

The Opportunity

In this dynamic position, you will act as a master storyteller, bridging the gap between complex business challenges and intuitive, human-centered client experiences. Operating at the intersection of strategy and craft, you will elevate the organization's unique and approachable voice across a diverse range of channels-from digital and social media to video and print. Your work will not only inspire action and drive engagement but will also prove that financial communication can be genuinely empathetic and accessible to everyone, from key decision-makers to everyday consumers.

What You'll Do

• Solve complex business and marketing challenges by crafting simple, engaging, and intuitive client experiences.
• Leverage your expertise across multiple channels, applying best practices for creating impactful content from video and print to websites and social media.
• Learn, utilize, and evolve the organization's unique and approachable voice, demonstrating that financial communications can be truly human-centered.
• Develop and deliver big, strategically based creative ideas rooted in genuine human insights.
• Craft engaging, client-centric content that inspires action and drives engagement.
• Operate effectively within established brand guidelines while cleverly pushing creative boundaries to maximize impact.
• Solve problems proactively and efficiently, whether they are creative, timing, or process-related.
• Rigorously self-edit with meticulous attention to tone, brevity, and clarity, ensuring every single word counts.
• Manage projects independently while recognizing when to seek collaboration and support from your team.
• Efficiently juggle multiple project types, consistently meeting timelines and deadlines.
• Actively engage in meetings, collaborate effectively with colleagues, and proactively offer assistance as a dedicated team player.
• Present ideas with excellence, confidently winning over audiences and selling concepts with a strong understanding of business objectives, client insights, data, and strategic reasoning.
• Address marketing partner challenges by thinking strategically, applying past feedback, and leveraging data and client knowledge.
• Actively build strong, productive relationships through close collaboration with various internal partners.
• Receive, respond to, and implement feedback with patience, professionalism, and understanding.
• Ask and answer insightful questions that help the team achieve marketing partner needs and goals.

Must-Have Qualifications

• 5+ years of professional experience in copywriting, demonstrating exceptional skill and impact.
• Proven expertise in creating best-in-class digital content across various platforms.
• Ability to strike a balance between meeting technical optimization requirements and delivering a deeply human experience.
• Experience using AI tools and systems to enhance efficiency and creativity, with a willingness to discover and share new approaches.
• Strong systems thinking and understanding of how to creatively maximize content management system capabilities.
• A portfolio showcasing past work that highlights craft, creativity, B2B writing proficiency, and strategic thinking, demonstrating your ability to elevate the creative quality of everything you touch.

Nice-to-Have Qualifications

• Five or more years of professional B2B copywriting experience, ideally within financial services or corporate workplace solutions.
• Familiarity with best practices for content optimization and the B2B sales funnel.
• Experience with content management systems.

About Aquent Talent

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium.

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.