Overview
Salary: $58.35-64.83 Hourly
Aquent is partnering with a globally recognized fashion and lifestyle brand that stands at the forefront of cultural trends, deeply connecting with a vibrant and influential audience. This is an unparalleled opportunity to make a significant impact, driving creative vision and storytelling that resonates deeply with the next generation of consumers. We are seeking an exceptional creative leader to define and execute the visual narrative for a beloved segment of this brand. In this pivotal role, you will be the architect of groundbreaking campaigns, directly influencing how a brand speaks to its audience and shapes cultural conversations. Your vision will ignite passion, inspire connection, and propel the brand forward, making a tangible mark on its identity and market presence. You will lead the creative direction for seasonal concepts, photoshoots, and go-to-market strategies, ensuring every touchpoint is culturally relevant, product-led, and deeply connected to the customer's lifestyle. **What You'll Do:** * Develop and lead seasonal creative concepts from initial ideation through final execution, crafting compelling narratives that align with business objectives.
* Build creative decks for concept development and go-to-market presentations, clearly articulating the creative vision and cultural insights.
* Own photoshoot preparation, including detailed shot breakdown decks covering casting, props, locations, photographers, stylists, and shot lists.
* Provide on-set art direction to ensure visuals are aspirational, culturally relevant, and connected to the target audience's experience.
* Manage asset organization, selections, and sharing workflows, leading retouching processes and approvals to maintain visual storytelling and quality standards.
* Lead creative execution for go-to-market presentations and launch materials, ensuring product stories are woven into culture-driven narratives.
* Mentor and develop members of the creative team, fostering a culture of creativity, cultural insight, and thoughtful idea generation.
* Lead creative reviews and approvals across projects, managing timelines and workflows for larger creative initiatives.
* Present work to leadership and CEO-level stakeholders, articulating both creative vision and cultural insight with confidence. **Must-Have Qualifications:** * Senior-level experience setting and leading creative vision across seasonal campaigns, photoshoots, and multi-channel launches for a fashion, retail, or lifestyle brand or agency.
* Demonstrated ability to evolve creative expression through culturally relevant, next-generation-forward ideas while protecting brand equity.
* A highly collaborative leadership style with deep experience partnering closely with creative, social, design, and copy teams to deliver cohesive, product-driven, culture-connected ideas.
* Proficiency in Adobe Suite and the ability to create presentation-ready documents.
* Proven ability to translate cultural, fashion, and consumer insights-particularly next-generation behaviors, trends, and aesthetics-into creative strategies that drive both brand relevance and business impact.
* Exceptional taste level and creative judgment, with the ability to elevate creative quality across photography, design, copy, social, and storytelling.
* Experience partnering at a senior level with marketing, merchandising, production, and leadership to align creative vision with commercial and consumer goals.
* A track record of mentoring, developing, and inspiring high-performing, multidisciplinary creative teams.
* Ability to manage complex timelines, multiple workstreams, and competing priorities while maintaining creative excellence and cultural relevance.
* Strong executive presence, communication, and presentation skills, with comfort presenting big ideas and strategic narratives to senior leadership.
* A strategic yet hands-on approach, equally comfortable shaping overarching concepts and guiding execution to ensure creative integrity at every touchpoint.
* Bachelor's degree or equivalent experience.
* Willingness to travel as needed for photoshoots and key creative moments. **Nice-to-Have Qualifications:** * Strong portfolio showcasing innovative and impactful creative campaigns.
* Proven ability to lead and take ownership of major creative initiatives.
* A high taste level and passion for bringing thoughtful, product-led, culture-driven ideas to life, grounded in storytelling and seamlessly integrated across all touchpoints.
* Motion graphics and video editing experience for web. **About Aquent Talent:** Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive. #LI-SD1
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