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Senior Marketing Content Specialist

Davis Wright Tremaine
$108,000 to $116,000
dental insurance, life insurance, vision insurance, sick time, short term disability, long term disability, tuition reimbursement, 401(k)
United States, New York, New York
1251 6th Avenue (Show on map)
Dec 23, 2025
Description
This is an exciting opportunity to work for one of the top law firms in the U.S.! Davis Wright Tremaine LLP is looking for aSenior Marketing Content Specialist to join our team in our New York or Washington D.C. offices.
The Senior Marketing Content Specialist will be responsible for leading and executing content development that supports the firm's brand, business development priorities, and thought leadership strategy. This role blends writing, editing, and content management, and will be responsible for a variety of content types including website copy, email campaigns, and marketing collateral. The ideal candidate will have exceptional editorial skills, strong attention to detail, and the ability to work quickly and precisely under tight deadlines.
At Davis Wright Tremaine, you will find challenging assignments, opportunities for professional growth and community involvement, and a culture of inclusion. DWT fosters inclusiveness and authenticity. Regardless of position, everyone here has a voice and the support is unparalleled.
On a typical day you will:
  • Orchestrate the development of sophisticated content across firm channels, including thought leadership articles, client alerts, web copy, campaigns, newsletters, and proposals.
  • Draft, edit, and publish engaging email and website content daily, frequently on tight deadlines; coordinate review and approval workflows with lawyers and business professional teams.
  • Collaborate with attorneys, business development team members, and other members of the CMBDO organization to prepare content for distribution, optimize for visibility and engagement across web and email platforms; apply basic SEO and GEO principles to increase reach and performance.
  • Manage multiple content projects simultaneously while meeting deadlines in a fast-paced environment.
  • Serve as a senior-level editor, ensuring high editorial standards, consistency of voice and tone, and accuracy across all external-facing materials; ensure email insights, advisories, newsletters, and internal communications align with the firm's brand and strategic goals.
  • Collaborate with website, events, design, and other marketing team members to coordinate and execute cross-channel campaigns.
  • Contribute to content strategy and editorial planning in partnership with marketing and BD leadership.
  • Review/update existing content as needed and repurpose high-performing or strategic content into evergreen assets that can deliver value across channels.
  • Lead content planning and content audits; identify gaps, opportunities for repurposing, and lifecycle plans for evergreen vs. timely content; recommend content topics informed by practice goals, legal developments, and industry trends.
  • Create and maintain content frameworks, templates, style briefs, and editorial guidelines that support consistent tone, structure, and reuse across teams.
  • Support governance by documenting workflows, approval processes, and content ownership; ensure content meets compliance/conflicts requirements before publication.
  • Train and advise attorneys, practice administrators, and content teammates on strategy, SEO, and best practices for creating client-facing content.

Join us if you have:

  • 5+ years of professional content or communications experience, law firm or professional services experience strongly preferred.
  • Bachelor's Degree preferably in English, Journalism, Communications, or Marketing
  • Outstanding writing and editing skills, with a strong command of tone, clarity, and succinctness.
  • Excellent communication skills, including the ability to get consensus and collaboration from partners, business development teams, and senior leadership; ability to explain concepts quickly and easily; ability to communicate with all levels of management and staff.
  • Ability to analyze and present content and email
  • Strong organizational and time management skills with close attention to detail
  • Ability to work in a fast-paced environment on tight deadlines
  • Familiarity with content strategy, analytics, and A / B testing
  • Proven project management skills with the ability to manage concurrent complex priorities and deadlines.
  • Working knowledge of digital content tools (CMS experience preferred), SEO fundamentals, email marketing platforms, and analytics.
  • Strong interpersonal and management skills; experience working with senior professionals and subject-matter experts.

Who We Are

Davis Wright Tremaine LLP is an AmLaw 100 law firm with 10 offices nationwide. We are relentlessly committed to client service and look for candidates who share that commitment. At DWT, client service means having empathy for each client's and each lawyer's work and personal pressures, business objectives, and legal needs; anticipating their needs; and having the capabilities and commitment to deliver what matters most to them.

What's in it For You?

DWT offers competitive compensation in addition to ample benefits including but not limited to:
  • Choice of health and vision insurance plans
  • 2 paid volunteer days for qualifying community service work
  • Dental plan
  • Fertility and adoption benefit
  • Paid sabbatical after 13 years of service
  • Tuition reimbursement
  • Commuter benefits
  • Retirement contribution
This job description intends to describe the general nature and level of work being performed by individuals assigned to this position. It is not intended to include all duties and responsibilities.
New York
The annualized salary range for this position in New York City is $108,000 to $116,000. Actual pay will be adjusted based on experience and other job-related factors permitted by law. Full time employees may be eligible for a bonus, health insurance with an optional HSA, short term disability, long term disability, dental insurance, vision care, telemedicine and virtual short term solution based counseling services, life insurance, Healthcare and Dependent Care Flexible Spending Accounts, subsidized backup care and caregiving resources, 401(k), vacation, sick time, and an employee assistance program. Additional voluntary programs include: voluntary accident insurance, voluntary life, voluntary disability, voluntary long term care, and pet insurance. Commuter and Transit programs are also available.
District of Columbia
The annualized salary range for this position in Washington D.C. is $106,000 to $113,000. Actual pay will be adjusted based on experience and other job-related factors permitted by law. Full time employees may be eligible for a bonus, health insurance with an optional HSA, short term disability, long term disability, dental insurance, vision care, telemedicine and virtual short term solution based counseling services, life insurance, Healthcare and Dependent Care Flexible Spending Accounts, subsidized backup care and caregiving resources, 401(k), vacation, sick time, and an employee assistance program. Additional voluntary programs include: voluntary accident insurance, voluntary life, voluntary disability, voluntary long term care, and pet insurance. Commuter and Transit programs are also available.
Davis Wright Tremaine LLP fosters a culture where all talented individuals-including those who are traditionally underrepresented in the legal profession-can have, and can see, paths to success.Our commitment to diversity, equity, and inclusion sits on four pillars: Community, Growth, Education, and Engagement.Learn more about the firm's commitment to DEI here: www.dwt.com/dei.
Davis Wright Tremaine provides reasonable accommodations for those who need them to complete the application or recruiting process and for employees who need reasonable accommodations to perform the essential functions of their positions due to a disability or for religious reasons. If you need to request accommodation during the application or recruiting process, please email [emailprotected] .
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