New

Brand Marketing, Senior Manager

Cox
$108,800.00 - $181,400.00 / yr
parental leave, paid time off, paid holidays, tuition reimbursement, 401(k)
United States, Georgia, Smyrna
Aug 19, 2025
Cox Enterprises is hiring a Senior Manager, Brand Marketing. This role will lead key marketing and creative initiatives within Cox's Environmental Marketing practice, which supports the company's environmental and biodiversity goals through impact campaigns in collaboration with a global coalition of partners. With a current focus on protecting wild fish in wild places, this position plays a central role in developing and executing campaigns that drive meaningful environmental change. You will be responsible for developing and delivering strategic programs tailored to specific channels and objectives, ensuring the timely production of high-quality creative assets. The role requires close collaboration with internal teams and external partners to maintain campaign integrity, interpret cultural trends, and translate insights into actionable strategies. This position also serves as a primary liaison to Cox senior leaders and executive directors and presidents of NGO partners-and leads coordination with creative and operational teams to bring key initiatives to life. Additionally, you will act as a mentor and steward for the broader team, fostering a strong, unified culture, optimizing talent development, and ensuring effective ways of working across the group. What you'll do You will develop and lead marketing and creative strategies and autonomously oversee an established budget. It requires the ability to navigate multiple concurrent initiatives with confidence and clarity. Specifically, you'll... Develop strategies, identify target audiences and craft smart, inspiring marketing programs that ensure we achieve our marketing objectives across different channels and segments. Works with SMEs to develop strategic recommendations, presenting and defending new ideas that solve objectives. Lead a coalition of existing partners and identify, recommend, and establish relationships with new partners who can add value to the initiatives." Partner proactively with creative teams and NGO partners - as well as other stakeholders across the organization - to bring amazing marketing executions of all stripes to life. Develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital and video assets. Propose and manage research projects to generate consumer insights that drive even smarter marketing strategies and communications - from rapid-firing testing of creative concepts to marketing segmentation work to user testing allowing us to build more customer-centric digital experiences. Spearhead our team's approach to measuring and optimizing marketing effectiveness through tracking, reporting and analysis. Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets. Sure, public speaking is a phobia for some, but you never met a stage you didn't like. Or you're at least willing to be an enthusiastic understudy. Accountable for overseeing budget pacing, project health and required tradeoffs/prioritizations when escalated. Lead and manage the annual planning and quarterly strategy process. Take a few risks (within reason!), fail fast and learn from your mistakes. What's in it for you? You'll be rewarded with highly competitive pay, plus other compensation perks you've come to expect (e.g., 401k + matching, comprehensive medical benefits, etc.) and others you may not (e.g., extremely generous paid time off, tuition reimbursement for academic pursuits, pet insurance and more...) Work/Life Balance. For us to be us, you need to do you. Job flexibility is central to our culture because team members have different working styles and important stuff going on outside the office, too. Smart and creative colleagues, plus ongoing learning opportunities. You'll have the tools and team you need to do your job well without a lot of red tape. Plus, we know how important it is for you to stay brushed up on your marketing knowledge and skills, so we invest in your ongoing training along the way to make sure you have what need to help you along your career path. Boundless career opportunities for lateral and upward movement across a high-performing enterprise spanning diverse industries. You'll have the chance to learn and train so you can sharpen your skills and explore opportunities across the Cox family of businesses. In the future, you may have the opportunity to hone your marketing skills in other sectors where we operate like smart home automation, new forms of transportation mobility or esports. Who you are There are plenty of people in the world who accept the way things are. You're not one of them and neither are we. You're someone who understands great things never came out of comfort zones. You also understand the world is changing fast, and you're the type of person who has the grit, gray matter and gumption to drive your success...and ours. You have a metrics-driven marketing mind with an eye for creative greatness. You're up-to-date with the latest trends and best practices in marketing and measurement. You'll build our marketing programs with care, and then hold on loosely because you know things do (and should) change fast. Minimum Qualifications Bachelor's degree in marketing, business, or related field with 8+ years of experience in a marketing and/or agency environment. A candidate may also have a Master's Degree with 6+ years of experience or a Ph.D. with 3+ years of experience. A non-degreed candidate will have 12+ years of relevant experience. Proven experience identifying target audiences, crafting integrated marketing plans and stewarding campaign development - start to finish. Experience analyzing data, making sense of metrics and generating campaign reports. Excellent written and verbal communication skills. We need a strong writer in this position with a love for great copy and witty communication! Demonstrable experience working with internal or external creative teams. Preferred Qualifications Environment marketing impact campaign experience. Advanced knowledge of creative strategy, communications, PR, digital marketing, including SEO/SEM, CRM, website, social media and innovative digital campaigns. Experience running medium-to-large scale projects in a matrixed environment. Experience in any of the following industries: NGO, environment, consumer and B2B campaigns. Join the Cox family of businesses and make your mark today! Who we are We are the Cox family of businesses. We began our journey back in 1898 as a local newspaper business, empowering readers with knowledge on changing events and issues impacting the world around them. Our roots in journalism continue to inform how we're making our mark on the world. In news, business and life, change is constant, and we know great things never came from comfort zones. Today, we're powering smart cities with powerhouse broadband communications, pioneering greener modes of transportation, and hatching new technologies to slash the glut of global waste. And after 125 years, we're just getting started! Our businesses include iconic consumer brands like Autotrader, Cox and Kelley Blue Book, along with leading b2b brands like Manheim, Cox Business and vAuto. We're also invested and investing in technology startups and new spaces like clean tech, health care and esports. Through our major divisions - Cox Communications, Cox Automotive and Cox Media Group - and our investments, we're focused on the future of mobility, connectivity and sustainability. Learn more about us and the common purpose that unites us at coxenterprises.com. USD 108,800.00 - 181,400.00 per year Compensation: Compensation includes a base salary of $108,800.00 - $181,400.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program. Benefits: The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave. Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.