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Remote New

Lead Sales Engineer

ABB Inc.
$98,700 and $183,300 annually and is bonus eligible
United States, Wisconsin
Jul 22, 2025

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world.

This Position reports to:

Sales Development Manager, US

B&R is seeking a highly motivated Lead Sales Engineer for our Sales Development Team US, to be based in one of several flexible locations. This technical professional will lead a complex automation products and services sales process, assist customers in resolving issues, grow relationships and accounts, and identify technological improvements for customers. The role often collaborates with engineers and sales support to Identify strategic targets, understand needs, propose solutions, and ensure successful sales outcomes.

The work model for this role is: #LI-Hybrid near one of our offices on the East Coast (Alpharetta, GA / Milwaukee, WI / Woburn, MA / Connecticut / Lombard, IL. The role also requires ~50% travel within the region, with occasional international travel; valid driver's license and passport required.

Your Role and Responsibilities:
  • Drive sales growth by identifying and executing on new and existing customer opportunities across B&R's full product portfolio.
  • Lead account strategy and deeply engage with customer teams to influence decision-making and uncover technical needs.
  • Develop and present tailored technical solutions and value propositions aligned with customer requirements.
  • Build and maintain strong customer relationships through formal meetings and informal engagement.
  • Collaborate with internal teams to deliver impactful demos and ensure timely order fulfillment.
  • Capture market intelligence in CRM, execute strategic account plans, and represent B&R at industry events.

Qualifications for the Role:
  • Bachelor's degree in relevant engineering, or equivalent experience
  • ~4+ years of relevant technical and sales experience
  • Experience with industrial automation systems, including PLCs, motion control, HMI and system integration.
  • Experience with control system design and interpreting electrical schematics and mechanical layouts preferred
  • Ability to understand and explain complex technical products and solutions; Interested in the application of leading-edge technology across industries.
  • Effective interpersonal and presentation skills.
  • Must possess a valid work authorization to work permanently in the United States without sponsorship
What's in it for you?

We empower you to take the lead, share bold ideas, and shape real outcomes. You'll grow through hands-on experience, mentorship, and learning that fits your goals. Here, your work doesn't just matter, it moves things forward.

More about us

B&R Industrial Automation is a leading developer and manufacturer of control systems for the industrial automation market. The company was founded in 1979 in Eggelsberg, Austria, and specializes in a complete range of innovative Programmable Controllers, Industrial PC's, Operator Interfaces, Servo Drives and Motion Control products. The North American subsidiary, B&R Industrial Automation Corp., was founded in 1987 in Roswell, GA, and is responsible for all North American sales activities, as well as supporting our customers with engineering and technical expertise. B&R North America is also supported by our regional offices in Chicago, IL; Los Angeles, CA; Boston, MA; and Milwaukee, WI; as well as Toronto and Montreal in Canada. In addition, B&R goes to market through our automation partners, a distribution network consisting of independent companies, each with an exclusive B&R sales territory. B&R has over 4,000 employees worldwide and more than 200 sales offices in 70 countries. In June 2017, B&R was acquired by Asea, Brown, and Boveri (ABB), a worldwide technology leader based in Switzerland with over 132,000 employees and over $32B in annual sales.

ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB. All qualified applicants will receive consideration for employment without regard to their- sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, including but not limited to hair texture and protective hairstyles, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected Veteran status, or any other characteristic protected by federal and state law.

For more information regarding your (EEO) rights as an applicant, please visit the following websites: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf

As an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities, applicants may request to review the plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762. Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to US-AskHR@abb.com. Resumes and applications will not be accepted in this manner. MyBenefitsABB.com

While base salary is determined by things such as the successful applicant's qualifications and experience, this position is expected to pay between $98,700 and $183,300 annually and is bonus eligible.

#LI-KP1

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.

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