Marketing Communications Associate

Position Summary

Responsible for performing marketing and communications activities. Manages social media sites and develops content for the various media, to increase company, product and service recognition. Manages and coordinates all event schedules. Manages the brand guidelines to insure the Rotex brand is cohesive across all platforms.

Essential Duties and Responsibilities include the following:

• Creates marketing and promotional materials, and develops and maintains advertisement relationships

• Develops and implements direct marketing campaigns through marketing automation and CRM tools

• Creates thought leadership materials including press releases, media relations content, case studies, white papers, executive bios, corporate newsletter, social media content, etc.

• Align with customer segments to drive a deeper focus and understanding for targeted marketing strategies based on consumer and industry research

• Identifies, coordinates and manages all conferences, tradeshows and events

• Maintains website content, analyzes website KPI's, develops recommendations for improvements and leads any changes

• Manages all aspects of the lead generation, nurturing and conversion process

• Supports any large projects the marketing department undertakes

• Other duties may be assigned

Travel

Employee must be able to travel 15-20% of the time.

This position does not have any supervisory responsibilities.

Basic Qualifications:

• Bachelor's degree (B.S. / B.A.) or equivalent from a college or university in Marketing, Communications or a related field; and a minimum of 1-2 years related industrial B2B experience and/or training.

• Basic knowledge of lead generation and email marketing (required)

• Intermediate skills with a sales CRM and marketing automation software (Microsoft Dynamics and Click Dimensions) (preferred)

• Expert in all forms of communication; read, write, speak, email, etc. (required)

• The ability to work on multiple projects at one time with strong organizational skills (required)

• Intermediate knowledge of web analytics tools and reports (required)

• Detail oriented and self-motivated (required)

• Expert in creative thinking (preferred)

Preferred Qualifications

• Intermediate Adobe Creative Suite (Illustrator, Photoshop, Premier, InDesign) and all Microsoft Office software skills

• Background in industrial B2B marketing

Physical Demands

To perform this job successfully, the physical demands listed are representative of those that must be met by an employee. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit, stand, walk, use hands to handle and feel, reach with hands and arms, talk and hear. The employee may occasionally be required to crouch. The employee may occasionally lift items as heavy as 25lbs. Specific vision abilities may include the employee's ability to see near and far distances.sd

DISCLAIMER: The above information on this job description has been designed to indicate the general nature and level of work performed by the employee within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of any employee assigned to this job. Nothing in this job description restricts management's right to assign duties and responsibilities to this job at any time.

Who we are:

Rotex pioneered the dry separation industry and grew to become a global manufacturer of industrial separation equipment, becoming a subsidiary of Hillenbrand, Inc. in 2011. Rotex now sets the standards for maximizing yield and minimizing waste for a host of Fortune 500 companies in processing facilities around the world.

The Rotex story of superior separations starts with the people who work here. Our associates are our number-one asset; this fine group of people helped Rotex expand from a regional Cincinnati company to a strong global competitor. And we're not done yet. We're always looking for great people to add to our story and to help us write the next chapter in our history. Rotex is an operating company of Hillenbrand.

Hillenbrand (NYSE: HI) is a global industrial company that provides highly-engineered, mission-critical processing equipment and solutions to customers in over 100 countries around the world. Our portfolio is composed of leading industrial brands that serve large, attractive end markets, including durable plastics, food, and recycling. Guided by our Purpose - Shape What Matters For Tomorrow - we pursue excellence, collaboration, and innovation to consistently shape solutions that best serve our associates, customers, communities, and other stakeholders. To learn more, visit: www.Hillenbrand.com.

EEO: The policy of Hillenbrand Inc. is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, Hillenbrand Inc. and our operating companies are committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at recruitingaccommodations@hillenbrand.com. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying. At Hillenbrand, everyone is welcome to apply and "Shape What Matters for Tomorrow".

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Who we are:

Rotex pioneered the dry separation industry and grew to become a global manufacturer of industrial separation equipment, becoming a subsidiary of Hillenbrand, Inc. in 2011. Rotex now sets the standards for maximizing yield and minimizing waste for a host of Fortune 500 companies in processing facilities around the world.

The Rotex story of superior separations starts with the people who work here. Our associates are our number-one asset; this fine group of people helped Rotex expand from a regional Cincinnati company to a strong global competitor. And we're not done yet. We're always looking for great people to add to our story and to help us write the next chapter in our history.Rotex is an Operating Company of Hillenbrand.

Hillenbrand (NYSE: HI) is a global industrial company that provides highly-engineered, mission-critical processing equipment and solutions to customers in over 100 countries around the world. Our portfolio is composed of leading industrial brands that serve large, attractive end markets, including durable plastics, food, and recycling. Guided by our Purpose - Shape What Matters For Tomorrow - we pursue excellence, collaboration, and innovation to consistently shape solutions that best serve our associates, customers, communities, and other stakeholders. To learn more, visit: www.Hillenbrand.com.

EEO: The policy of Hillenbrand Inc. is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, Hillenbrand Inc. and our operating companies are committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at recruitingaccommodations@hillenbrand.com . In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying. At Hillenbrand, everyone is welcome to apply and "Shape What Matters for Tomorrow".