Go-to-Market Marketing Intern

PTC
United States, Massachusetts, Boston
121 Seaport Boulevard (Show on map)
Dec 19, 2024
Our world is transforming, and PTC is leading the way.Our software brings the physical and digital worlds together, enabling companies to improve operations, create better products, and empower people in all aspects of their business. Our people make all the difference in our success. Today, we are a global team of nearly 7,000 and our main objective is to create opportunities for our team members to explore, learn, and grow - all while seeing their ideas come to life and celebrating the differences that make us who we are and the work we do possible. Your Impact As a Go-to-Market (GTM) Marketing Intern, you will gain hands-on experience supporting the GTM team by contributing to product marketing activities for our Vuforia and ThingWorx brands. You will assist in crafting messaging and presentations that communicate the value of Vuforia's augmented reality (AR) and ThingWorx industrial IOT solutions to both customers and internal teams. This role provides an opportunity to learn about product marketing, customer engagement, and the development of go-to-market strategies in a dynamic and fast-paced environment. Your Team You will be part of the Vuforia and ThingWorx GTM team, working alongside experienced Product Marketing Managers and Sales teams. You'll have the opportunity to contribute to key projects and learn how cross-functional teams collaborate to drive product adoption and customer acquisition. Your Day-to-Day Product Marketing Support: Assist in drafting clear and concise messaging for customer-facing materials, under guidance from the Product Marketing team. GTM Planning: Help in coordinating GTM planning activities, such as scheduling meetings, tracking project timelines, and assisting with the execution of marketing plans. Research and Insights: Conduct basic market research to help gather insights about competitors, industry trends, and customer needs, assisting the team in shaping strategies. Collaboration: Work with cross-functional teams to ensure that all marketing and sales content is consistent and aligns with Vuforia and ThingWorx' messaging strategy. Preferred Skills and Experience Marketing Experience Interested in emerging technologies Agile thinking and doing A proactive attitude and willingness to learn It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. At PTC, we believe in the power of diverse ideas and perspectives. As a global company that values and respects all identities, cultures, and perspectives, we strive to create an inclusive PTC for ALL through an environment where everyone feels like they belong and are empowered to bring their true, authentic selves to work. Proud to be an Equal Opportunity and Affirmative Action Employer, we welcome applicants from all backgrounds and hire without regard to race, national origin, religion, age, color, ethnicity, ancestry, marital status, sex (including pregnancy), sexual orientation, gender identity, gender expression, genetic identity, disability, veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations. Life at PTC is about more than working with today's most cutting-edge technologies to transform the physical world. It's about showing up as you are and working alongside some of today's most talented industry leaders to transform the world around you. If you share our passion for problem-solving through innovation, you'll likely become just as passionate about the PTC experience as we are. Are you ready to explore your next career move with us? We respect the privacy rights of individuals and are committed to handling Personal Information responsibly and in accordance with all applicable privacy and data protection laws. Review our Privacy Policy here."